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Panasonic Launches New Digicams, Expands Lumix Line
Worldwide launch of digital cameras at press conference in Las Vegas on eve of PMA

Las Vegas (January 29, 2008)-- Panasonic launched new Lumix digital camera models at a press conference here in Las Vegas just before the opening of the PMA show, the largest photo tradeshow in the U.S. The new cameras range from entry level models to more advanced cameras. Panasonic’s vision for the Lumix line of digital cameras is “to create a new photo culture in the digital era.”

New features that were stressed as important to the 2008 introductions include the Venus IV image processing engine, the latest iteration of Panasonic’s proprietary image processor; a new 10 megapixel CCD; and the concept of enjoying photo in HD.

As High-Definition (HD) televisions become more widely common in the American household, Panasonic is expanding its networking capabilities—between its Lumix digital cameras and the company’s line of HDTVs including Plasma models.

Panasonic’s 2007 digital camera product concept focused on "everyone being able to take great pictures without fail." For 2008, the companys focus is “capturing the world as your eyes do.”

One of the new features that support this is a new 25mm wide-angle lens that will be incorporated into some of the new models—other wide-angle lenses include a 28mm and 30mm. Other new features include digital red-eye correction that happens in the camera at the time of recording, and Intelligent Exposure. All of the new models for 2008 will feature an Intelligent LCD, auto-adjusting the LCD brightness when shooting outdoors for a better shooting experience. Each of the new digicams offer users a host of features.

The newly introduced Panasonic digital cameras are the: 9.1MP TZ5, 8.1MP TZ4, 10.1MP FX35, 10.1MP FS20, 10.1MP FS5, 8.1MP FS3, 10.1MP LZ10, 8.1MP LZ8, and 8.1MP LS80.

Panasonic FX35 cameras
Panasonic Lumix FX35 digital camera
panasonic FS5
Panasonic Lumix FS5 digital
panasonic FS20
Panasonic Lumix FS20 digicam
panasonic FS3
Panasonic Lumix FS3 digital camera
panasonic TZ5
Panasonic Lumix TZ5 digital camera
panasonic LS80
Panasonic Lumix LS80 digicam
panasonic LZ10
Panasonic Lumix LZ10 digital camera