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Durst Signs Distributor Agreement with Tubelite To Distribute Rho 600 Pictor Printer
Leading East Coast Supplier to Sign, Screen Segments Offers Versatile, Affordable UV Inkjet Imager in 18 States



Apopka, Fla., and Rochester, N.Y., May 22, 2007 – Durst Image Technology U.S., LLC has entered into an agreement with Tubelite Company Inc. – a leading East Coast distributor of equipment and supplies to the sign, screen graphics and related commercial imaging segments – to sell and support Durst's versatile Rho 600 Pictor Flatbed UV Inkjet Printer in 18 eastern states, the companies announced today.

Founded more than 75 years ago, Tubelite has become one of the largest distributors of sign- and graphics-related equipment in the United States.  The products it provides to its customers are made by many of the top manufacturers of printing, imaging and associated equipment.  Tubelite operates eight distribution / "demo" centers in Florida ( 2 ), New Jersey, Tennessee, Indiana, Ohio, North Carolina and Alabama.  Each center is fully staffed with industry-experienced personnel and provides comprehensive service, the company said.  In addition to selling the Rho 600 Pictor, Tubelite will offer related inks and accessories, Durst said.

"Tubelite has a solid reputation for providing the best printing and imaging solutions available, because we continually add the highest quality, most cost-effective products to our portfolio," Tubelite President and COO Greg McCarter said.  "Durst's Rho 600 Pictor is one of the most exciting new printing platforms to come along in a long time.  It's ideal for sign shops, screen printers looking to add a digital imaging, and a wide variety of commercial imagers.  We're very pleased to join the Durst team, and we look forward to a successful relationship that benefits Durst, Tubelite and especially our customers."

"We are very excited to be able to partner with Tubelite Company Inc. to offer our versatile Rho 600 Pictor," said A. Ron Waters, President and CEO of Durst U.S."  Tubelite is a well-known and very well-respected distributor in the selected segments where our Rho 600 Pictor is an ideal solution, and in states where the economy is strong and business is brisk.  We are pleased to be able to introduce our Rho 600 Pictor printer to new audiences through Tubelite."

Rho 600 Pictor

The Rho 600 Pictor Flatbed UV Inkjet Printer is a compact, fully featured, remarkably affordable hybrid platform that makes sense for commercial print facilities, sign shops, design houses – virtually any professional imager that wants high-quality digital output.  Its 30-picolitre, Generation II Quadro™ Array print system produces crisp, color-accurate images at true 600x600-dpi resolution.

Also available with Durst-quality white ink, special-effect varnish and spot colors, the Rho 600 Pictor prints at speeds up to 270 sf/hr onto virtually any surface up to 62 inches wide and 1.58 inches thick – including recycled and recyclable materials.  Significantly, Durst inks are VOC-free according to the stringent European Council Directive 1999/13/EC.  Many UV inks contain a "solvent carrier" used as a viscosity agent.  But Durst inks employ different, environmentally friendly ingredients, Durst said.

An advanced Teflon™-coated media transport system confidently handles both rigid materials and roll media.  There's a roll feed-and-take-up accessory, plus an optional template frame for printing multiple small, eye-level signs.  The Rho 600 Pictor is ideal for oversized photo-quality images, prototyping, POP displays and signage, as well as a wider variety of indoor and outdoor applications, Durst said.  It makes Durst quality, productivity, versatility and reliability accessible to a larger audience of commercial imagers – many of whom have wanted to integrate high-level digital imaging into their operations but were limited by the cost, size and complexity of the available equipment.

Pricing and other information is available by contacting Tubelite Company Inc. by phone at 1-800-505-4900, by e-mail at sales@tubelite.com, or online at www.tubelite.com.  Information also is available from Durst by phone at 1-888-480-3588, by e-mail at info@durstus.com, or online at www.durstus.com.

About Tubelite

Tubelite Company Inc., headquartered in Apopka, Fla., offers a wide variety of products and solutions covering virtually every requirement of the sign, textile, graphic and digital imaging industries.  Founded more than 75 years ago, the company currently has offices in nine cities throughout the United States, as well as operations in several international locations.

About Durst

Durst Phototechnik AG is a leading manufacturer of digital imaging systems for graphic, pre-press, signage, commercial/retail display, packaging, industrial and photographic applications.  Headquartered in Brixen, Italy, the company operates manufacturing facilities in Brixen and Lienz, Austria; has major offices in the U.S., France, United Kingdom, Germany and Mexico; and partners with exclusive agents in 120 countries.  Durst's reputation for quality, precision and reliability spans more than 70 years.

Durst Image Technology U.S., LLC, a wholly owned subsidiary of the Durst Phototechnik Group, is the exclusive distributor and service provider for all Durst professional digital imaging equipment in the United States and Canada.  Durst's professional imaging products include the renowned Lambda laser imagers, Rho large-format UV inkjet printers, Theta roll-to-cut print photo imagers, Sigma high-speed film scanners, photo album creation systems, and other products.


   







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