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APA Kicks Off 25th Anniversary Celebration with ADBASE Promotion



White Plains, NY, June 6, 2007—The Advertising Photographers of America (APA) officially kicks off the celebration of its 25th anniversary with a special promotion from ADBASE that encourages professional photographers to take their business to the next level and save on APA membership dues. As the leading national organization for professional photographers, APA is focused on the creative and business successes of its members. The celebrations begin with a membership drive proudly supported by ADBASE, North America’s leading provider of mailing lists for creative professionals and an APA National Premier Sponsor.

The promotion runs through June 30 and provides options for new and renewing APA members at the Professional Photographer level to have significant portions of their membership dues covered by ADBASE. With a new subscription or renewal to the ADBASE Premium Edition, APA Professional Photographer members – new or renewing – will save 80% on membership dues, a savings of $280.

With a subscription to the ADBASE Standard North American Edition, a 50% savings, $175, will be available. For promotion details, please click here. In supporting membership in APA, ADBASE encourages professional photographers to take advantage of and participate in the advocacy and education efforts spearheaded by APA over the last 25 years, including copyright issues, business practices, ethics, and standards. For a complete list of APA member benefits, please visit http://www.apanational.com/.

Success in today’s marketplace is largely dependent on the ability of photographers to be successful artists and competent businesspersons. “The resources provided by ADBASE reinforce the best practices necessary for our members to excel in this rapidly changing industry,” says Constance Evans, APA National CEO. “We greatly appreciate the ardent support of ADBASE in championing APA’s mission.”

“We are proud to support this milestone anniversary with APA,” says Nelson Nunes, ADBASE President & Co-Founder. “By combining our premier database of buyers with an APA membership, photographers can leverage the best tools to translate their creative talents into a successful business.”

About Advertising Photographers of America (APA)

The Advertising Photographers of America (http://www.apanational.com) is the leading national organization run by and for professional photographers. With a culture that promotes a spirit of mutual cooperation, sharing and support, APA offers outstanding benefits, educational programs, and essential business resources to help its members achieve their professional and artistic goals. Headquartered in White Plains, New York with chapters in Atlanta, Los Angeles, the Midwest, New York, San Diego, San Francisco, Charlotte, Kansas City, and Washington, DC, APA strives to improve the environment for advertising photographers and clear the pathways to success in the industry. Recognized for its broad industry reach, APA continues to expand benefits for its members and works to champion the rights of photographers and image makers worldwide.

About ADBASE Inc.

Founded in 1997, ADBASE (http://www.adbase.com/) is the leading marketing mailing list service for creative professionals, providing its subscribers with unlimited online access to a comprehensive database of thousands of creative buyers across North America. With the addition of ADBASE Emailer, subscribers can easily create professional-looking e-mail campaigns and effectively track their response.


   







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