Magazine Article


Is a Pro Photographer Wannabe Cutting Into Your Business?

"I don't worry too much about it. If my professionalism and quality of work don't sell my studio, especially when going against a ‘pro wannabe,' then I need to take a closer look at the clients I'm pursuing or at the work I'm creating."
Gini Woy, Gini Woy Photography,, Peach Bottom, PA

"Most of the wannabes are serving a lower end market that wants a ‘bargain.' I decided to bump prices up a bit and find some unique products. I also freshened up my logo, moved the business out of my home to a new modern studio space. The combination of all these efforts had a very positive effect on my business and bottom line. Let the wannabes have the lower end of the market."
John Lee, John Lee Photography,, Newton, IA