4. Use Your Website to Your Advantage. Promote yourself on the Internet with a great website. I use a service called LiveBooks, which has a fantastic interface that gets a lot of attention from visitors. If I see a certain image is attracting a lot of interest on my site, I can use that as another way to negotiate a good price. You’ve got to have a good website because if it doesn’t look good, people won’t be contacting you in the first place.