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Projecting His Brand
Gene Higa
Gene Higa
Gene Higa
Gene Higa
Gene Higa
Gene Higa
Gene Higa
Gene Higa
Gene Higa
Higa is humble about his packed booking calendar, and feels that success boils down to projection of his brand. “I love my job, and I love the business,” he says. “Think about it—I’m going to a party every weekend! Ten years into this career, and I’m still as excited about each wedding as I was the first time. “People are celebrating their lives, and in the process, it lets me be an artist. How great is that?”
For more Higa images, visit www.genehiga.com
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