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My clients love their experience and their finished portraits. Some are not as excited when it comes time to pay, but they all know they are walking away with the highest quality product at a reasonable price.

My business is steady even in times of general economic slump. By analyzing my actual costs, shopping wisely for my consumables and equipment, not hesitating to change my pricing as needed, and paying attention to what my clients want, I have a business that is both fun and profitable. Providing a positive experience that’s entertaining, along with a quality, archival product, business continues to grow each year.

Suzanne Kammerer, owner of Nashville Image (www.NashvilleImage.com), in Nashville, Indiana, has been in the photography business for 30 years. Her portrait clientele includes models (adults, babies, and children), artists, writers, musicians, inventors, real-estate companies, manufacturers, historical societies and archivists, horse ranch owners and show promoters, animal supply and sporting goods companies, San Diego Wild Animal Park, wedding couples, and thousands of individuals and families. Her work has appeared in The New York Times, Project Kenya: The Adventure (as one of the group leaders for this book), and The Smithsonian. She also does private consultations.