"It breaks things up and keeps you on your toes, creatively." To
illustrate his point, he mentions several works in progress: an
architecture assignment for an annual report, discussions a book
project with a restaurant owner, and bidding on a huge advertising
shoot that will involve several savory food images.
His own business and marketing director, Green knows that
staying on top of things is the name of the game. Sourcebook ads,
direct mail pieces, a tantalizing website, and one-on-ones with
prospective clients are all part of his winning mix. Still, he
concedes, word-of-mouth remains the best way to earn and retain
clients.
Whether he's capturing food, products, buildings, or people, Green imbues his images with a flavor, vitality, and style that leave his viewers hungering for more.
JEFFREY GREEN'S GEAR BOX
Medium-Format Camera
Hasselblad 501CM
Large-Format Camera
Arca-Swiss F-Line 4x5
Lighting
White Lightning monolight strobes
Arri hotlights
Film
Kodak Ektachrome 100VS
Fujichrome 64 Tungsten RTPII
Polaroid Type 54 B&W
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