EFOTOLAB.COM (www.efotolab.com) has agreed to distribute the full line of Renaissance Albums by AlbumX Corp. The distribution deal will enable Efotolab.com members to select a Renaissance album and order directly through their online interface. Photos are then printed and assembled and prepared for delivery directly to the photographer or drop shipped to the photographer's customer.
MILLER'S PROFESSIONAL IMAGING (www.millerslab.com) announced the Miller's $100K Charity Program. During the 2008 tradeshow season, convention attendees can register at the Miller's booth, and if their name is drawn, Miller's will donate $1,000 in the winner's name to the charity of their choice. Miller's will be awarding 100 different giveaways throughout the season, amounting to $100,000 in charitable contributions. Miller's will give away $15,000 each at both Imaging USA, January 6-8, and WPPI, March 17-19. For a comprehensive list of all convention contributions, visit the company's website.
PANTONE (www.pantone.com) selected Pantone 18-3943 Blue Iris as the color of the year for 2008. "From a color forecasting perspective, we have chosen Pantone 18-3943 Blue Iris as the color of the year, as it best represents color direction in 2008 for fashion, cosmetics and home products," explains Leatrice Eiseman, executive director of the Pantone Color Institute. Blue Iris is also one of the 3,000 colors available in Pantone's line of superior-quality, eco-friendly paint.
PHOTOKINA (www.photokina-cologne.com) alert: about 1,600 companies from 50 countries will present their products and services to the world of imaging at photokina 2008. More than 60% of exhibitors will be expanding their exhibition area in Cologne. All of the global imaging sector's leading companies are returning to photokina later this year to present to international trade visitors their increasingly diverse range of imaging technology and imaging application products for consumers and professionals.
Along with displays of new cameras, lenses, printers, services, and accessories, the event's organizers expect photokina to be dominated by the theme of mobile imaging, the presentation of simple and creative processes for producing and printing images, and a review of the new possibilities for displaying images in the digital age.
O'Reilly Media (http://digitalmedia.oreilly.com/) released Photoshop CS3 Photo Effects Cookbook (ISBN 978-0596515041) by Tim Shelbourne. The book features 53 easy-to-follow recipes, inspirational digital imagery, authoritative information and advice for digital photographers, designers, and artists. Photoshop CS3 includes how to's using Vanishing Point, Lens Blur, and B&W filters. The book guides users in working with lighting effects such as neon glows, lens flares, fire and flame; adapting traditional techniques such as film grain, contrast masks, hand-tinting, cross processing; and other special effects, as well as assembling multi-layered images and photomontages.
PEACHPIT (www.peachpit.com) announced Scott Kelby's 7-Point System for Adobe Photoshop CS3 (ISBN 0-321-53420-4), the Photoshop user's guide to the seven most important and essential techniques. Scott Kelby's 7-Point System for Photoshop CS3 breaks the Photoshop process down to just seven simple, yet powerful, techniques. Each lesson begins with an untouched, original photo and then takes the reader through each of the seven steps so they can see and learn in context. The 7-Point System gives Photoshop users a road map that they can easily apply to each and every photo they open, so they know exactly where to start, what to do next, and so on until they have a beautiful finished print.
OLYMPUS (www.olympusamerica.com) announced its inaugural "Photographers of Tomorrow" photo contest, which is specifically designed for aspiring professional photographers or photojournalists, and will enrich the resumes and portfolios of the participating students. Starting January 14, 2008, students will submit their best work captured with the Olympus E-3 digital SLR camera in three categories: Speed, Travel and Environmental Issues.
Student entries will be judged by a panel of award-winning photographers, comprised of Olympus Visionaries. Participating schools include Texas A&M University at Commerce; The University of the Arts, Philadelphia; Art Institute of Colorado; Brooks Institute; Rochester Institute of Technology; Hallmark Institute of Photography; University of Texas, Austin; Rockport College; and the Academy of Art University, San Francisco, among others. The winning images will be announced in April 2008. Complete rules and regulations can be viewed on the company's website.