Magazine Article


Albums, Boxes, Folios & Frames: Options Abound

Text by Diane Berkenfeld

With today's digital workflow, many photographers begin visualizing a client's album while moving about the dance floor at the wedding. Some begin laying it out as soon as they've retouched the images, while others send the couple home with proofs and await their selections.

Whatever the workflow, the new software programs offered by album companies make it quick and easy to design one fabulous keepsake.

In addition to designing the layout on the computer or Web, you can print and assemble albums yourself. Or send negatives or printed pages to a bookbinder to complete the album. A number of album companies even have in-house designers to create storybook layouts for your clients.

Frame manufacturers have also been busy introducing new options to compliment the changing styles that contemporary brides desire. And there are plenty of traditional offerings, too. Shadow-box frames allow brides to display imagery and mementoes of the Big Day. Great new mat styles and options enhance any framed photo.

Album options abound, from highly stylized digital albums to library-bound, flush-mounted albums, and economically priced slip-in albums. One of the hot trends of the past few years is the coffee table-style book, complete with dust jacket. Proof albums and folios, image boxes, designer mats and frames also present a myriad of options for showcasing your images.

SP&D brings you the latest products for making a lasting impression.

Albums Incorporated features a collection of the newest creative photo album products from Jorgensen. These specialists in creating one-of-a-kind exotic and contemporary styles can give you the competitive edge in presenting the latest album designs and colors to your customers. Jorgensen's Panorama albums are available in vertical and horizontal formats with a choice of 22 cover materials including leather, tapestry, metallics, and wood grains. A great feature is the flexibility to create clip pages, original mat designs, and inlaid covers.

Album In Club Ltd.
Album In Club Ltd. offers the Panorama Collection of albums, in 8x10 and 11x14 sizes, for a unique compliment to a more contemporary design in wedding album presentation. The library-bound albums are available with photo inserts or stamped personalization, as well as gilded edges. They stand out as a creative statement, especially with horizontal images, and the album opening from top to bottom.

The Kingston flush-mount album from Albums Unlimited is a great choice for digital photographers. Simply send them the prints and they mount the photographs in the album. With no mats, the album is simple to design. Available in a variety of sizes and 13 different Leatherette colors, genuine leather or tapestry covers. The covers can also feature a cameo in gold, silver, or black.

Art Leather's new Montage Art Book offers unlimited design options and flexibility in ordering. Duplicate parent books and the 2x3-inch Pocket book round out the Montage line. Art Leather also introduced the Futura Album Bag for fashionable presentation of your client's finished album. A leather inset can be imprinted with your studio's logo.

ArtZ introduces the stylish Bookmaker Album, featuring an embossable black leather cover and two-sided, fine art inkjet pages. The Bookmaker, which the photographer can assemble quickly and easily, will be initially offered in two sizes7x7 and 10x10with more to come. ArtZ also introduced a black leather CD case that features an insert for a small print.

Campdale Albums
Campdale Albums offer a complete line, including proof albums. The album collections include leather and simulated-leather covers. Campdale Albums offers studio logo embossing on the album covers.

Capri Album offers a wide variety of folios and albums to satisfy all of your clients' needs. Their newest catalog gives photographers the opportunity to walk their clients through all aspects of album creation, including the choice of cover leathers, sizes, imprinting, page and liner colors, layouts, and protective cases and sacks. Along with samples, Capri's catalog makes it easy for photographers to complete the album sale.

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