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Kodak Alaris Opens Retail Channels for Content Providers to Meet Consumers' Growing Demand for Personalized Content

Kodak Alaris Opens Retail Channels for Content Providers to Meet Consumers' Growing Demand for Personalized Content

Kodak Alaris Opens Retail Channels for Content Providers to Meet Consumers' Growing Demand for Personalized Content

PR Newswire

ROCHESTER, N.Y., Oct. 15, 2013 /PRNewswire/ -- Kodak Alaris today unveiled the KODAK Photo Service, which opens the company's worldwide installed base of KODAK Picture Kiosks and printers to content providers, creating new revenue streams for both them and retailers. More and more, consumers capture, edit and share their images in a digital environment. At the same time, consumers have limited options for quick, easy pathways to create physical output from this valuable content. This program removes barriers to printing by giving consumers an easy-to-use, proven way to print their favorite content from their favorite mobile, desktop and web applications. They simply choose what they wish to print, pick the most convenient retail location at which to pick-up products, and place their order, all from their favorite devices at home and on the road. Kodak Alaris formally introduced the program at the inaugural Mobile Photo Connect Conference in San Francisco.

"With a global brand, photo expertise and more than 100,000 touch points at retail locations, Kodak Alaris is in the unique position to create this new marketplace for content owners and retailers," said Darren Johnson, vice president and chief growth officer, Kodak Alaris' Personalized Imaging. "We bridge the gap between digital creativity and physical product and collectively bring exciting new offerings to the end-consumer. By combining their individual value propositions with our retail solutions into a comprehensive program, we will be able to create one-stop shop for consumers' personalized content needs."

Content Providers Gain Global Reach Through Proven Channel
By opening its KODAK Network Services APIs, Kodak Alaris gives content providers who join the KODAK Photo Service program immediate access to its global retail network. By providing this access, content providers can create a simple print-to-store option for their consumers to turn digital content into treasured physical content. Applications and content providers certified for the program include: CameraAce (TecAce); Chappters (iEvoke); Chip Photobook (Onpics); Comic Touch (Plasq); Perfect365 (ArcSoft); PicMix (Inovidea Magna Global); pixmix (Pixmix Ltd); PixStack Photo Editor (Recursify); Postify Print (Postify); Watch The Birdie (Albert Frischmann Consulting); and WedPics (Deja Mi).

New Offerings for Retailers Maximize Current Investments
For retail partners, the KODAK Photo Service program creates immediate opportunities to increase utilization of their installed base of KODAK Printers through Kodak Alaris' net-to-retail system. Retailers can accept and print a wide variety of content from mobile, desktop and web-based applications, dramatically increasing the utilization of their printers without additional investment. Retailers participating in this program include Target and Bartell Drugs in the US. Also, dm-drogerie markt in Germany intends to join the program in time for the holidays, with more expected to join globally in the coming months.

For more information on joining the KODAK Photo Service program, please visit

About Kodak Alaris' Personalized Imaging Business
This business combines a unique heritage, expertise and ongoing innovation to market high-quality imaging products and services online, in store and on mobile devices. Kodak Alaris' Personalized Imaging business consists of Retail Systems Solutions, the world leader in retail photo kiosks and dry lab systems, offering retailers a competitive advantage in the photo services market; Paper & Output Systems, offering photo specialty retailers, professional and wholesale labs, and photographers the broadest portfolio of traditional photographic paper and workflow solutions; Film Capture, offering consumers and professionals an award-winning range of still-camera film products; and Event Imaging Solutions, providing digital souvenir photography services and solutions at theme parks, iconic destinations, resorts and other markets worldwide.

For more information, please visit and our blog, 1000Words. Follow us on Twitter @kodakCB, on Facebook and on Instagram @kodakcb.

About Kodak Alaris
On September 3, 2013, the U.K. Kodak Pension Plan (KPP) completed its acquisition of the Kodak Document Imaging and Personalized Imaging businesses from Eastman Kodak Company and created a new company known as Kodak Alaris. The new company and its name preserve the heritage and legacy of the Kodak brand, while embodying greater speed and agility to meet market needs and changes. Kodak Alaris, which is licensed to use the Kodak brand, will focus on strategic, ongoing investments for these businesses to ensure long-term growth and success.

The Kodak trademark and trade dress are used under license from Eastman Kodak Company.

SOURCE Kodak Alaris

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