Its eco-sustainability measures include habitat and species preservation for the Giant Panda with the Smithsonian National Zoo, the active pursuit of new energy fuels for its manufacturing operations such as methane, and development of alternative manufacturing materials such as biomass plastics. Fujifilmís green space preservation initiatives include the creation of Japanís first private-sector-created nature preservation trust, the Fujifilm Green Fund; and support of New York Cityís Friends of the Highline.
By 2010, Fujifilm intends to reduce global energy consumption at its large manufacturing facilities by 10% from its 1999 numbers, and reduce carbon dioxide emissions by 20% from its 1990 numbers. For additional information on Fujifilmís green policy, please visit www.fujifilm.com/about/sustainability/green_policy/policy/index.html.
About The Rainforest Alliance
The Rainforest Alliance works to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices, business practices and consumer behavior.