ImagingInfo.com |

Online Article Page

  

Industry News
Kodak Digital Advances Enhance Experiences at XX Olympic Winter Games
via NewsEdge Corporation



When the Olympic Winter Games conclude, the equipment Kodak is providing to the three polyclinics will remain in Italy and will be transferred to local healthcare organizations by the Torino Olympic Games Organizing Committee (TOROC).

"We are fortunate to have the most advanced medical imaging technologies from Kodak available in the Polyclinics at the Torino 2006 Olympic Winter Games," said Dr. Patrick Schamasch, medical director of the International Olympic Committee (IOC). "With these diagnostic systems, we can quickly and accurately evaluate most athletes' injuries, and determine the best course of treatment."

In addition, a staff of 28 dental professionals will use KODAK digital imaging equipment and film for intraoral and extraoral dental exams. In the Polyclinics, intraoral examinations will be conducted using KODAK RVG 6000 Digital Radiography Systems that capture and display images of teeth on a computer monitor to assist in diagnoses and treatment. Polyclinics are a source of dental care for athletes worldwide.

Kevin J. Hobert, President, Kodak's Health Group, said: "In some cases, Kodak technology could make the difference in an athlete staying at the Games and competing, rather than returning home. The medical and dental imaging technologies we are supplying to the Torino Games signify a major advancement in the level of patient care provided to Olympic athletes."

Kodak to operate the world's largest digital photo center for journalists

The Kodak Image Center, a 20,000 square-foot facility within the Main Press Center, will provide digital photographic products and services, and traditional film, to accredited professional photographers. Kodak will digitally manage 100% of an estimated 3 million images to be processed through the Image Center, enabling photographers and photo editors to share these memorable moments via high-speed Internet connections with editors, producers, and audiences worldwide.

Kodak will also provide photojournalists with on-site image-rich output, producing thermal and inkjet prints, postcards and poster-sized prints of Olympic images for display purposes at a variety of hospitality and work areas throughout Torino.

Showcasing Kodak's Graphic Communications business, several digital printing technologies will be employed in an on-site production center. A Kodak NEXPRESS 2100 plus digital color production press will be installed to produce on-demand, full-color materials for such organizations as Getty Images. In addition, KODAK 1200i large-format inkjet printers will produce large digital posters, as well as smaller commemorative posters with images from the Torino 2006 Olympic Winter Games' opening and closing ceremonies.

In addition, technical experts will be available in the Image Center to assist photojournalists in retrieving image files from digital memory cards.

"From this global imaging center, images of the Olympic Winter Games can be downloaded, edited, printed, and transmitted to every corner of the globe," Langley said. "Kodak's broad range of graphic communications solutions enables us to help publishers and printers, as well as photojournalists, create and distribute their best work faster than ever before."

Kodak's on-site digital experience for Olympic fans and guests

Olympic fans can print, share, and store their Olympic memories at the Kodak "store within a store," a dedicated section of the larger Olympic SuperStore. In the Kodak section, a wide range of KODAK EASYSHARE Digital Cameras and Printer Docks, an island of several KODAK Picture Maker G4 kiosks for digital printing, one-time-use cameras and other photographic accessories will be available.

"When a spectator has a full memory card in his or her digital camera, a KODAK Picture Maker kiosk can be used to burn those pictures to a KODAK Picture CD, and the user can leave with their archived pictures in minutes, ready to take more pictures," said Phil Faraci, president of Kodak's Consumer Digital Imaging Group and senior vice president. "They can also use our online photo service, the KODAK EasyShare Gallery, to securely share their digital photos with friends and family around the world."

Olympic fans ready to try digital photography will find a selection of KODAK EASYSHARE digital cameras, including the all-new KODAK EASYSHARE V570 camera, which offers the industry's first dual-lens technology for both ultra-wide-angle and zoom-lens photography. Photo enthusiasts may also purchase Kodak films, one-time-use cameras, batteries, memory cards, and printer docks at this facility.

In addition to the main store in the Olympic SuperStore, Kodak products and services will be available at three retail locations in the Olympic Villages in Torino and mountain locations.

"The Olympic Winter Games bring out the best in all of us - competitors, families, volunteers, and thousands of behind-the-scenes participants in Torino," Perez said. "Kodak is proud to sponsor and support the Torino 2006 Olympic Winter Games, and welcomes the opportunity to demonstrate the many ways our offerings enhance all participants' Olympic moments."


   







PTN Dailes HERE