The Super Bowl of Weeks…

Next week is going to be exciting… With PMA, the Super Bowl of photo marketing scheduled next Thursday, Friday, and Saturday in Sin City, and well the Super Bowl on Sunday, those of us in the industry are stocking up on our Starbucks Black Eyes and energy supplements so that we don’t miss another 47-yard field goal or industry touchdown for that matter (let’s go Giants).

It’s been an especially busy time for us in Cygnus’s photo group, which includes Studio Photography, PTN, imaginginfo.com as well as the Cygnus PMA Show Daily and Cygnus Photokina News. We rang in the New Year with a redesigned PTN, now slimmer and easier to read, you’ll notice January’s issue shoots straight from hip without mincing words or getting caught in the zipper of your bag—tabloids are generally harder to roll up; you can pick up a copy of the January issue from our booth K161 at PMA.

Like most of the candidates running for political office in 2008, we too are committed to change, and so you’ll also notice a newer face to our website in the upcoming month. With all the redesigns and makeovers taking place in 2008, we hope to bring to our readers a more solid product, while maintaining our 70 year tradition of being the most adept eye on the photo industry.

And speaking of PMA, remember to pick up our PMA Daily, a publication in circulation since the early 70’s, and my number one priority at the show, before you make your rounds—our columnists Jerry Lanksy, Don Sutherland, and Liz Cunningham always have advice and insight into the latest photo trends, not to mention our Roving Reporter Alysha Sideman, who may even approach you for a show observation.. And after you get your head straight from the supersonic week, check out our editor blogs to get a candid opinion about the show highlights and lowlights.

Until next time, cheers….

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